With today’s announcement of the Google-Twitter search deal and the Bing- Twitter search deal, it is more evident than ever that Twitter should be an important part of your SEO strategy.  Why? Well, if Twitter results are going to appear in Google and Bing search results, don’t you think it’s a good idea you get [...]

I choose not to fail… … in my business, because I know I have employees that count on me and because my family’s livelihood depends on it. … when life throws me challenges, because I know what it feels like to conquer those challenges. … in being happy, because the alternative is not acceptable. … [...]

Oftentimes, internet marketers will steer away from PPC (pay-per-click) advertising such as Google AdWords.  Running PPC on competitive searches can get expensive, but for this discussion I would like to look at this from a different standpoint.  Rather than discussing how PPC advertising can bring you traffic and sales, I would like to discuss how [...]

Before I go into detail here, I must confess that this is a topic that is very close to my heart right now. With that said, be prepared for some emotion here. My son started kindergarten this year and within the first week it was very evident how troubled the California school system is right [...]

I am a big proponent on targeting long tail keywords.  Sure, a single long tail phrase may bring in less traffic than a single short phrase, but long tail keywords are so much easier to convert.  The screenshot below shows just how powerful long tail SEO is.  This is long tail “organic search” traffic that [...]

We are always looking for ways to give our members more exposure, which is why we developed a rental search directory on our service RentShout.com.  The RentShout rental directory will showcase our members’ available houses, apartment units and other rentals in featured placement positions.  The directory also pulls in other available rentals from various sources around the [...]